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Our Story

Infinity Medical Concierge was founded by specialist physician Dr David Adler and general surgeon Dr Martin Lebos in 2021.

During the course of nearly three decades in practice, each saw first-hand how holistic, proactive, personalised medicine could lead to people living longer, healthier lives.

They envisioned an innovative system of medical care, in which a patient’s health risks could be managed early and proactively.

This would reduce the chances of the patient having to grapple with a chronic or critical illness. And, if they did become seriously ill, high-quality care would improve their chances of recovery.

Drs Adler and Lebos recognised that this kind of care requires expert management.

They assembled a network of peer-reviewed specialists in different areas of medicine and, with an investment from Rand Merchant Bank, set up Infinity Medical Concierge – an African first.

What does a successful life look like to you?


Is it one spent building a legacy that will stand for generations to come?


One spent making beautiful memories with your loved ones?


Is it a life of adventure?


A life of service? 

Whatever your vision, you need one thing, more than anything else, to live that life: good health.

But good health can be elusive. Our healthcare systems (public or private) are not designed to help us live long, healthy lives.

Our healthcare systems are reactive

They are designed to treat the sick, not keep you healthy.

In-depth, regular screening rarely happens – especially if you’re too busy to schedule your tests.

 Health issues are often picked up late (sometimes too late).

Accessing the best specialist at short notice is often beyond your control.

“The doctor of the future will give no medication, but will interest his patients in the care of the human frame, in diet, and in the cause and prevention of disease.” – Thomas Edison

Life-Saving Stories

Catching a dread disease before it takes hold​

A 66-year old man joined IMC in December 2022. As far as he was concerned, he was in good health and told us as much during the application process. ​

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Helping a baby thrive

Being a first-time parent can be nerve-racking. So when a Joburg couple noticed that their newborn baby was not gaining weight, they became concerned.

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In the nick of time​

After enjoying a heavy lunch with colleagues, an active middle-aged man felt uncomfortable. He chalked it up to indigestion. But, because he was an Infinity MC member, he decided to call our concierge desk to get advice. ​

Read more

Our Executive Team


Dr David Adler

David is well known in South Africa’s medical fraternity and practises as a specialist physician at Sandton Mediclinic. His experience spans more than 25 years in general medicine.


Dr Martin Lebos

Martin, an acclaimed general surgeon, has more than three decades of experience. He studied at the University of Edinburgh’s College of Medicine, specialising in gastrointestinal, breast and endocrinology surgery. He is also a Fellow of the Royal College of Physicians and Surgeons of Glasgow.

Chief Operating Officer

Antony Seeff

Antony is a qualified electrical engineer with experience working at various financial institutions, including the Blackstone Group in New York and Transaction Capital in Johannesburg. Over the past 10 years he has started and managed various technology start-ups and was named among Mail & Guardian’s Top 200 Young South Africans in 2015.

Chief Sales and Marketing Officer

Kunesha Chetty

Kunesha, who has nearly three decades of healthcare experience, began her career as a registered ICU nursing sister in Johannesburg. She later transitioned into the pharmaceutical industry, excelling in sales and marketing at major global companies.